June 17, 2024

Event Coverage Highlight

The Power of Sport and Diplomacy

Join the Preston Robert Tisch Institute for Global Sport for a morning of deep discussion regarding the different approaches to global sport leadership and the use of sport as a key element of soft power/public diplomacy.

In today’s global sports world, the intersection of sport and diplomacy has become an everyday phenomenon. The power of sport is wide and diverse, but is greatest when it unifies peoples across cultures and communities to better understand each other; a remarkably similar outcome to that which Diplomacy endeavours to achieve. Different approaches to global sports leadership and utilization of sport as an element of soft power/public diplomacy efforts are deployed around the world by states and non-state actors like leagues, teams, companies, and individuals. But just what, exactly, does the intersection of sport and diplomacy look like? What is sport diplomacy? Who, in today’s Internet-connected, social media-influenced world, serves as de facto ambassadors each time they represent, communicate, and negotiate in and around the arena?

Over the course of two roundtables and a keynote address, together some of the best minds, policy makers, athletes, administrators, journalists, practitioners and students of the global sport arena will learn and exchange about how the power of sport is used in different ways around the world, with a focus on transnational influences. While one main emphasis will be on sport’s power to serve as a unifier of communities, cultures, and citizens across national borders (i.e. sports diplomacy), other uses of sport’s power will be contemplated, such as its ability to encourage social change, generate greater gender equality, or used in a nation’s branding/influence.

Please note that the event entry fees are as follows:

OPC members receive free admission to this event! Use the code: NYUPOSDVIP

General Admission: $149

NYU Alumni: $75

Students: $25

RSVP Here >>